About National Book Store Express
NBS Express (NBEX) is the convenience store format of National Book Store. It was initially established to serve communities in Metro Manila. NBEX has since expanded across the Philippines with 8 stores in Luzon and 1 in Mindanao, in addition to 7 stores in NCR. The stores operate from 7am to 9pm to be able to serve students before they go to school, as well as workers and business owners after office hours.
Market Position
Value Proposition:
Accessible chain of stores bringing a functional selection of books, school and office supplies and fast-lifestyle commodities for students and small business owners who have a dynamic way of living.
Segmentation:
• Sector BCD, 21 to 39 years old
• Students
• Stay-at-home moms
• Small business owners
Key Brand Benefits:
Accessible locations, extended operating hours, broad product price range and variety
Portfolio Domain:
• Semi-urban commercial areas and shopping centers
• Schools and residential communities
Portfolio Offering:
Books, arts and crafts materials, school and office supplies, toiletries, packaged food and beverage
Positioning Statement:
For students and small business owners who value convenience and affordability, NBEX is an accessible chain of stores primarily offering school and office supplies and books at budget-friendly prices.
Franchise Information
The NBEX brand is part of the biggest retail bookstore in the Philippines. National Book Store is instantly recognizable and known to customers nationwide for our quality products and service.
NBS offers franchisees decades of retail experience and management knowledge. We will assist you through the process of opening your own NBEX outlet.
As an NBEX franchisee, you need to have an entrepreneurial spirit, a success-driven mindset, and the willingness to take risks. You must be willing to undergo training, work within our framework, and devote time to oversee and manage day-to-day store operations.
Upon signing of the Franchise Agreement, you have to pay a Franchise Fee to cover the cost of training, opening assistance, operational manual, and the use of our trademark.
You will be in charge of building the store according to our specifications and delivering our products to customers.
The success of your store will depend on your ability to provide quality customer service and a clean, safe, and friendly retail environment.
The contract will be effective for a period of 10 years and is renewable upon the mutual agreement of concerned parties.
Steps to Own our Franchise
-
step 1
Send bio-data together with your letter of intent here
-
step 2
We will review your application
-
step 3
You will be invited to discuss franchise details
-
step 4
We will present you with the Franchise Disclosure Information
-
step 5
Your proposed location will be visited and thoroughly checked
-
step 6
The Franchise Agreement can now be executed
-
step 7
Outlet set-up and staff training will commence
-
step 8
We will provide pre-opening and marketing assistance
Our Winning Values
-
I
Integrity
We do the right thing. We are transparent, honest and ethical in all our interactions with employees, clients, customers, vendors and the public.
-
V
Virtue
We value integrity, professionalism and mutual respect.
-
A
Accountability
We are a performance-driven organization that drives exceptional results and personal responsibility.
-
L
Leadership
We practice people empowerment. We believe in the capabilities of our people to positively lead and influence others.
-
U
Unity
We are ONE NBS. We support each other’s contribution and engage everyone in the achievement of organizational goals.
-
E
Entrepreneurial Spirit
We believe that company’s success is our success. We treat and value our company like our own.
-
S
Service-Orientedness
We consistently deliver excellent customer experiences to meet and exceed customer’s expectations.
Contact Us
Subscribe
Get the latest news and updates
For inquiries, contact us at
8631-8061 to 66 loc. 275
125 Quad Alpha Centrum Bldg., Pioneer St.,
Mandaluyong City
nbexfranchising@nationalbookstore.com.ph
